building a brand from the ground up

In 2019, the Steampunk brand was officially born. Steampunk proudly announced the transition from SE Solutions to Steampunk as their new company name. It was a name chosen to convey creative confidence, strength, and growth, and to evoke a bold and diverse cultural connection with employees, partners, clients, and communities. It symbolizes the collision of humans with technology; a retro-futuristic name that will Stand Out among its peers in the industry. It respects the past and inspires our future in a memorable way for both the company and its clients.

At the time of the rebrand – Steampunk worked with a local design firm to create the logo and put together a website. But that was only the beginning of the Steampunk story. A year later Steampunk started to build out its Design & Strategy practice. As the team started to grow – and as the brand matured, Steampunk identified the need to expand the brand. An internal team led by design and marketing continues to push the brand to new heights.